I also have to disagree. Crowds are more or less irrelevant. TV money at this level is equal, commercial money is just a direct result of a club's ability to market itself. We are in the same market that other clubs can attract millions because they have been a self sustained Championship club for a significant amount of time. The only skew here is parachute payments. The commercial side at our club is (a) too much in its infancy as we are not considered a long term partner of the 2nd tier but also because of abject failure. I don't need to remind anyone about car boots on NYS car park to see the level of thought process. We are not sustainable at this level only for 1 reason and that is as we all know our failure to build behind the scenes processes & infrastructure to keep churning through players that are self developed for the betterment of the quality of the team but ultimately profit. We should be gardeners, while we might grow 100 cu***bers 1 or 2 of them must end up being prized. Instead we go and buy them from Lidl get the last bit out of them before they rot in the fridge.

Football will change in the next 20 years. We're now producing more coaches that go through a pathway that has been heavily invested in from multi agencies - I know I've done it at youth level, and those who did badges years ago, if you were to do them now you'd see it is a world away. Youth football in this country is thriving, and there is a lot of talent out there at grass roots. As wages, agents fees etc become more inflated clubs will have to place more emphasis on bringing players through its just economics. Any club that doesn't embrace that and act now, they will not see the benefits in 20 years time and fall behind those that do. It is a board's prime function (as well as profit making for shareholders) to act in the futures market, unfortunately ours doesn't.

This isn't 'the best it gets' - in fact we've been the architects of our own downfall. There is no such thing as bad luck in football, when you get down to it - even the game itself - it's just decision making. Ours has been ultimately poor in many different areas hence our demise. I firmly believe with the right decision making we can become a self sustainable Championship club, and even when that's achieved yes it is even possible to make it to the plastic PL, it only takes one good season. I can quote examples but we all know who they are.